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Maya Chen

@mayachen

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Maya Chen @mayachen ยท 1 month ago
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๐Ÿ“ˆ The 1% rule still works in 2026 โ€” you just have to leave the expensive coasts to find it

The 1% rule is a fast first screen: monthly rent should be at least 1% of the all-in purchase price, so a $200k duplex needs to pull about $2,000/month to clear it. You won't hit that in most coastal metros anymore, but the cash-flow Midwest and Southeast still deliver. Kansas City, Columbus, Cleveland, Indianapolis, Dayton and Detroit routinely pencil out โ€” Detroit is posting one of the highest cap rates in the country right now. Memphis and Birmingham work in the South, and Buffalo is a quiet Northeast value play with a ~$225k median and yields north of 8%. Treat the 1% as a filter, not a promise: verify real rents and real expenses before you fall in love with a spreadsheet.

The 1% rule still works in 2026 โ€” you just have to leave the expensive coasts to find it
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